Business the Sony Way: Secrets of the World's Most Innovative Company by Shu Shin Luh, ISBN 0470820977
Sony is a global household name. Look around your house – you may have a Trinitron television, a VAIO computer, a PlayStation or a Walkman. Or maybe movie DVDs such as Men In Black and Stuart Little. Or music CDs by Billie Holiday, Michael Jackson or Macy Gray. Sony’ s role in the evolution of electronics over the half a century is undeniable, offering the world the first transistor radio, the first portable stereo, the first home video-game console using three-dimensional graphics, among others. This book tells the story of Sony’ s past and present, and the vision and drive of founders, Masaru Ibuka and Akio Morita. Beyond narrative history, the book serves as a case study for how entrepreneurs, with the right combination of tenacity, passion, creativity and an eye for the future, can build a company from the humblest of beginnings into a global giant, with operating revenues of more than US$50 billion and close to 170,000 employees.
The rapid changes in technology and the advent of the Broadband Age have made it difficult for Sony to rest on the laurels it earned in the past. But even as Sony strives to develop beyond traditional realms of a consumer-electronics company to become a global giant of broadband entertainment, one constant will almost always remain within the company’ s culture, and that is Sony’ s drive to think outside conventional wisdom and capture consumers’ imagination, continuing to make them see products and exclaim, “ Ah, it’ s a Sony!”
Shu Shin Luh is a freelance journalist who writes regularly about technology, management and corporate governance issues around Asia. She contributes to publications suchas the South China Morning Post, the China Post, the American Lawyer Magazine and the Corporate Counsel Magazine, and has won awards for her reporting on consumer rights issues. She has worked for the Asian Wall Street Journal and the Washington Post.
Production of Culture/Cultures of Production by Paul Du Gay, ISBN 0761954368
This innovative text offers a novel understanding of relations between the economic and the cultural. The book shows how cultural products are produced, marketed and sold in an increasingly global economy. Chapters examine the emergence of truly global cultural products and the strategies of global cultural players such as Sony.
Throughout, the book illustrates that contemporary cultural goods and services are inextricably bound up with economic processes of production, circulation and exchange.
Production of Culture/Cultures of Production by Paul Du Gay, ISBN 0761954368
Sony > Production of Culture/Cultures of Production by Paul Du Gay, ISBN 0761954368
Welcome to Pyongyang
Sixty-five stunning large-format photographs, taken by Charlie Crane during three visits to Pyongyang, are presented in the manner of a North Korean guide-each accompanied by a real North Korean guide's commentary. Pyongyang and its people are presented on their own kitsch terms, while the reader can see beyond the cliches of the "official" line.
Charlie Crane was born in London in 1975 and now works as a photographer for clients including The New York Times, W magazine, Sony, and Ford.
Nicholas Bonner has visited North Korea over fifty times as proprietor of the Beijing-based Koryo Tours. His films include Crossing the Line, about American defectors to North Korea.
Welcome to Pyongyang
Sony > Welcome to Pyongyang
Sony Wireless Microphone, ECM-HW1
Technical InformationConnectivity TechnologyMicrophone Microphone TypeInterfaces/Ports InterfacesPhysical Characteristics ColorMiscellaneous Package Contents | |
Sony > Sony Wireless Microphone, ECM-HW1
Rampage: Total Destruction GameCube
While the game retains the core elements that made the Rampage series so popular - giant monsters, massive destruction and a humorous theme, new mechanics and play modes make Rampage: Total Destruction a unique gaming experience. With dozens of monsters to collect and play as, new levels of destruction, and an interactive 3D environment, Rampage: Total Destruction unleashes the chaos like never before.
Features:
- Collectible Monsters: One of the new features being introduced in Rampage: Total Destruction is collectible monsters. In addition to the 3 original monsters from Rampage, George, Lizzie and Ralph, the player will be able to fi nd, unlock, and more than 25 collectible monsters.
- Heightened Levels of Destruction: The environments in Rampage: Total Destruction are designed and constructed to maximize the destruction experience. Rampage: Total Destruction includes 7 destructible cities all equipped with various neighborhoods to roam around in...
Sony > Rampage: Total Destruction GameCube
The Customer Experience: How Revolutionary Marketing Can Transform Your Company by Bernd H. Schmitt, ISBN 0471237744
In this follow-up to his bestselling book Experiential Marketing, Bernd Schmitt introduces the five-step CEM process, a comprehensive tool for connecting with customers at every touch-point. A must-read for senior executives, marketing managers, and anyone charged to drive growth and spur change.
PRAISE FOR Customer Experience Management
" In all his work Bernd Schmitt sets about scraping away the conventional marketing wisdom. Schmitt’ s prescription makes it more satisfying to be a customer, more satisfying to be a brand manager. I hope desperately that every company with which I do business reads this book."
– Martyn Straw, Chief Strategy Officer, BBDO Worldwide
" Schmitt finally identifies the bush that a lot of marketing departments have been beating around. He anchors the activities that cost us millions and billions of dollars to ‘ end game’ objectives that have never before been so beautifully focused."
– Victor J....
Sony > The Customer Experience: How Revolutionary Marketing Can Transform Your Company by Bernd H. Schmitt, ISBN 0471237744
Sony CLIE for Dummies
* Shows users how to make the most of Sony's popular Palm OS PDA, the CLII
* Sony holds the second largest share of the U.S. PDA market-12.
Sony CLIE for Dummies
Sony > Sony CLIE for Dummies
Open Season (Full Frame, Special Edition)
In Sony Pictures Animation's first feature film, the animated action adventure comedy "Open Season," the odds are about to get even. Boog (Martin Lawrence), a domesticated grizzly bear with no survival skills, has his perfect world turned upside down when he meets Elliot (Ashton Kutcher) a scrawny, fast-talking mule deer. When Elliot convinces Boog to leave his cushy home in a park ranger's garage to try a taste of the great outdoors, things quickly spiral out of control. Relocated to the forest with open season only three days away, Boog and Elliot must acclimate in a hurry.
Open Season (Full Frame, Special Edition)
Sony > Open Season (Full Frame, Special Edition)